PRESS RELEASE: SNARK.ART LAUNCHES NEW ART AND BLOCKCHAIN LABORATORY  WITH ACCLAIMED ARTIST EVE SUSSMAN

PRESS RELEASE: SNARK.ART LAUNCHES NEW ART AND BLOCKCHAIN LABORATORY WITH ACCLAIMED ARTIST EVE SUSSMAN

November 9, 2018 0 By Ray

Featured Image caption: A visualization of 89 seconds Atomized by Eve Sussman.

Founded on the belief that blockchain technology can transform art and art can advance crypto, Snark.art aims to collaborate with existing artists who are intrigued by the possibilities of how blockchain technology can enhance their art, both physically and digitally. Snark.art will create a decentralized system of art ownership and creation while also offering an entirely new crypto investment opportunity and point of entry to the blockchain world.

In addition to the announcement of the laboratory, Snark.art has revealed the details of their inaugural project in collaboration with acclaimed artist Eve Sussman, in which blockchain technology is used to reimagine Sussman’s video work, 89 seconds at Alcazár. Registering and “atomizing” the project on the Ethereum blockchain, the Snark.art team and Sussman will be visually dividing the archival print of the video into 2,304 sections and selling the atoms as individual pieces. This will be the last iteration of Sussman’s iconic work, and the use of blockchain is intended to reimagine her work, preserving it for community ownership in order to rethink how a limited edition piece can be acquired and the life it can have.

Below, please find the press release with more information, as well as a link to assets, including Eve’s work, here. As art and blockchain continue to intersect in interesting ways, I thought this might be a story you’d be interested in exploring further. Additionally, if you’re interested in an interview with Snark.art founders Andrey Alekhin and Misha Libman, as well as Eve Sussman, please let me know and I’d be happy to coordinate.

Brooklyn, NY, November 7, 2018 — Snark.art, a digital laboratory bridging art and blockchain, launches today with a preview of its first artistic collaboration with the artist Eve Sussman. The project by Sussman, 89 seconds Atomized, will be available for purchase on www.snark.art starting November 30, 2018. Founded by Andrey Alekhin and Misha Libman, Snark.art (pronounced ‘Snark dot art’) collaborates with international artists, curators, and artistic partners to explore the creative possibilities of the blockchain and its growing community.

“We started Snark.art to engage both the art and blockchain communities,” said co-founder and CEO Andrey Alekhin. “Artists are by nature experimenters, and digital artists in particular are often at the forefront of new media practices. The community behind blockchain is similarly experimental and conceptual. Instead of working in parallel, Snark.art will engage both communities to identify new use projects for blockchain as an artistic medium.”

89 seconds Atomized takes Sussman’s seminal 2004 video work 89 seconds at Alcazár and transforms it for the blockchain. Created with Rufus Corporation, the original video premiered at the 2004 Whitney Biennial. All editions are now in museum and private collections, including The Museum of Modern Art in New York; The Whitney Museum of American Art in New York; and the Leeum, Samsung Museum of Art in Seoul. For Snark.art, Sussman has digitally shattered the last Artist Proof of 89 seconds at Alcazár into 2,304 digital blocks, or “atoms”.

“Collaborating with Snark.art has been a process of reimagining what it means to distribute artwork in an entirely different way,” said Eve Sussman. “The exciting part of this experiment really begins once all the atoms are dispersed to the new community of owners and they need to collaborate to bring the video to life as a whole.”

89 seconds Atomized will be available for $100 per “atom” using credit card payment or cryptocurrency on Snark.art’s website starting November 30. Each “atom” is 400 pixels of the entire visual frame with an approximately 10 minute duration, the total running time of the video with the complete multilayered soundtrack. The mechanics of blockchain ensure that each “atom” is uniquely assigned to the owner. The provenance and singularity cannot be pirated or faked.

Following the sell-through of 89 seconds Atomized in late 2018, the piece will live on through the community of owners who have been granted permission by Sussman to collaborate amongst themselves. While the owner of an individual atom can screen the contents of that piece at any time, the complete set of 2,304 atoms can be pieced back together through communal screenings at the request of the owners. For example, should an owner wish to screen the video, she can request a loan from the entire community for a specified period of time. If all owners comply to the loan request, the entire video is shown. However, should any owners reserve the right to not participate in the loan request, the screening will have atoms missing. This future permutation of Sussman’s video is a direct and creative visualization of the blockchain community, where consensus and collaboration are hallmarks of the technology.

Snark.art will continue its artistic exploration of blockchain technology by developing projects in performance, music, literature, and gaming. Future collaborations include the not-for-profits For Freedoms and Pioneer Works, projects by the curator Sara Raza (most recently the Guggenheim UBS MAP Curator, Middle East and North Africa), the artists Tommy Hartung, James Clar, Simon Lee, among others. The first work slated for 2019 is Fortune Cookie, an experimental poetry project initiated by a writer known only by the moniker Mr. Fox.

About Snark.art

Brooklyn’s Snark.art is a digital laboratory for art and technology that taps into the creative possibilities of the blockchain. Founded in late 2017 by Andrey Alekhin and Misha Libman, Snark.art (pronounced ‘Snark dot art’) works in collaboration with artists in the creation, distribution, and sales of works that harness blockchain’s decentralized community, digital scarcity, and seemingly endless applications. A bridge between art and blockchain, Snark.art provides a unique perspective by creating accessibility and creative exchange between the two communities. www.snark.art

About Eve Sussman

Eve Sussman works with film, video and installation. Her work runs the gambit from small gauge analogue film and multi-camera surveillance operations to hi-def film/video productions. In an attempt to re-invent and push the envelope of the form much of her work experiments with narrative and addresses the question: “What is a movie?”. She often collaborates with performers, musicians and programmers, sometimes under the name Rufus Corporation. Rufus Corporation works include: 89 seconds at Alcazár, The Rape of the Sabine Women, whiteonwhite:algorithmicnoir and Yuri’s Office.

Sussman co-founded the Wallabout Oyster Theatre, a micro theater space in Brooklyn. She has also acted as a producer for Jack+Leigh Ruby, two reformed criminals, now making art. Sussman’s work has been shown in institutions and film festivals internationally. 89 seconds at Alcazár is in the collections of the MoMA, the Whitney and the Leeum–Samsung Museum in Seoul. whiteonwhite:algorithmicnoir is in the collection of the Smithsonian American Art Museum in Washington D.C.